Digital Design – Ankita Mittal – Digital Portfolio

Choltry

42pixeladmin — Tue, 29 Sep 2020 19:14:30 +0000

Digital & Print Design for Choltry

Addressing the age old question of ‘What should I wear?’, Choltry launched as a service that provides hassle free and easy on pocket elegant dress rentals for every occasion.

I helped the company as a freelance designer to create their brand awareness and digital footprint across various digital and print touch points. The deliverables included but not limited to –

Creating and maintaining monthly social media calendar for Facebook & Instagram.
Design mix of creatives ranging from graphics to small videos for social media network basis the calendar actors
Create web banners for their website, conveying their motto of ‘Wear fearlessly’ and premium office wear.
Design flyers for customer enablement through first sign up offer.

Below is the showcase of few of the works I have done for the brand.

01. Creatives for social media campaigns

Digital designs for social media platforms promoting hassle free dress on rent

02. Hero Banners for their website

Designed responsive web & mobile hero banners

03. Print Design

Customer enablement through first sign up offer

Indian Food Co.

42pixeladmin — Mon, 28 Sep 2020 19:10:06 +0000

360 degrees branding for Indian Food co.

Earlier known as Khanabadosh, Indian Food Co. is a cloud kitchen based in India, which bring you the age old recipes by offering traditional Indian food.

As an Art Director of the company, I was responsible for brand relaunch by shaping their creative strategy with user centric designs, ideas and campaigns. I worked hand in hand with the CEO to launch and promote the brand through various creative mediums. Few of my responsibilities included, but not limited to the following –

Design brand and visual identity
Create and develop e-commerce website
Packaging design and collaboration with print vendors to get them executed
Design & update menu on a campaign basis
Manage the look and feel of the company on food delivery platforms
Create social media calendar and design digital media creatives.
Design print collaterals for their events and kiosks
Create monthly newsletters & microsites for new campaigns

Below is the showcase of few of my works –

#LOVEFORFOOD

Creatives for customers to leverage the latest offers with food delivery partners or any specials during a food festival

#FEASTFEST

Creatives to celebrate diversification of India – different cuisines, different regions

Invest Yadnya

42pixeladmin — Fri, 11 Sep 2020 02:36:37 +0000

End to end creative support to Yadnya Group.

Provided end to end creative support to this financial services client with marketing assets across multiple touch points including digital assets i.e. eBooks, Illustrations, banners, designing for social media and print design for various campaigns.

Yadnya Academy is a financial services firm that provide wide range of financial products & services for financial planning.

As their Creative director, I played an integral role in designing their entire suite of financial products. This included design thinking, user research, user flow, wire framing and prototyping.

Along with designing their experiences, I also worked to produce compelling communications & designs for both digital and print media that included-

Illustrations & Infographics for the education modules
Storyboarding & implementation of product videos
Digital media campaigns & promotional materials
Presentations

Below is the showcase of few such works I did for them –

Print Design

Print collaterals for product information, sales & hiring

Illustrative Caricature

Caricature of their CEO to implement them in educative video thumbnails